Cookie Policy

Effective Date: 0/01/2016
Last Updated: 2/28/2025

MergentAI (“we,” “us,” or “our”) uses cookies and similar tracking technologies on thehopperco.com (the “Website”). This Cookie Policy explains how we use cookies, including third-party services such as Google Analytics, Facebook Pixel, and Google Ads , and LinkedIn Insights how you can manage your cookie preferences.

What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit a website. They help improve your browsing experience by remembering your preferences, enabling certain website features, and providing analytical insights.

Types of Cookies We Use

We use different types of cookies for various purposes, including:
Essential Cookies – Necessary for the website to function properly, including security, authentication, and accessibility.
Performance Cookies – Collect anonymous data on website usage to improve functionality and user experience.
Functional Cookies – Store user preferences (such as language settings) to provide a more personalized experience.
Analytics Cookies – Help us understand how visitors interact with our website, using tools such as Google Analytics.
Advertising Cookies – Used to deliver targeted advertisements and track ad performance through services such as Google Ads and Facebook Pixel.

Third-Party Cookies and Tracking Technologies

We use third-party cookies from external services to enhance our website experience, including:

Google Analytics
We use Google Analytics to analyze website traffic and user behavior. Google Analytics collects data such as:
Pages visited
Time spent on pages
Device and browser information
IP addresses (anonymized where required)

Google Ads
We use Google Ads to display targeted advertisements. Google may use cookies to track:
Your interactions with our ads
Conversion tracking (if you complete actions on our site after clicking an ad)
Interests based on browsing history

Facebook Pixel
We use Facebook Pixel to track conversions and optimize ad targeting. Facebook may collect:
Your interactions with our website
Data for retargeting ads on Facebook and Instagram
Aggregated analytics on ad performance

LinkedIn Insights Tag
We use LinkedIn Insights Tag for analytics and targeted advertising on LinkedIn. LinkedIn may collect:
Website visits and page views
Interaction with LinkedIn ads
Demographic data (if available from LinkedIn profiles)

How to Manage Cookies
You have the right to control and manage your cookie preferences:
Browser Settings: You can block or delete cookies in your browser settings.
Website Cookie Consent Tool: If available, you can adjust your cookie settings on our website.
Industry Opt-Out Tools: You can opt out of targeted advertising through:
YourAdChoices
Network Advertising Initiative

Please note that disabling cookies may impact website functionality and personalized experiences.

Changes to This Cookie Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.” We encourage you to review this policy periodically.

Contact Us
If you have any questions about our Cookie Policy, you can contact us at: [email protected]